Are you thinking about investing in stickers for your brand, to bring your design to life or celebrate a special occasion? Amazing. But where do you go from here? Is it possible to make your stickers at home, or should you go with a professional sticker printing company?
We have the advice you have been looking for. In this article, we will share with you the benefits and disadvantages of each option and talk you through the feasibility of at-home printing depending on your desired outcome.
After reading this, you will know exactly which option is right for you and how to get your perfect sticker. Read on to find out.
1. Time vs. money
Stickers in itself can be super cost-effective. But you want to ensure that your way of getting stickers is just as cost-friendly. On top of that, you might not want to spend hours upon hours printing stickers.
If you are after a simple sticker shape like round, or square and you are going for a minimalist design in one or two standard colors, then printing your stickers at home can absolutely work for you. All you need for that is an adhesive-backed material your desktop printer can work with. You will find plenty of these on Amazon. Most of them are even already pre-cut labels on sheets that will make your life a lot easier.
Are you looking for something a little more out there? Maybe clear labels or glitter stickers? Then you might want to look into professional sticker printers. They usually hold a wide variety of sticker materials beyond your typical white vinyl. With so-called effect materials, you can create eye-catching designs at a very affordable price. This is especially great for wedding stickers or the launch of a new product.
2. Finding the right equipment
The same rule applies here: If you have a desktop printer you are happy with and are going for a simple shape, home printing is perfect for you. Even if you are after individually cut stickers, you can either cut simple shapes with scissors or invest in a die to cut your stickers.
Should you be looking for a specific color or a more intricate custom shape, you can benefit from the state-of-the-art equipment used at professional sticker printing companies. Laser cutters allow for a precise cut line, no matter what shape you are looking for.
The same applies for lamination. Lots of pre-cut, plain labels come with a standard gloss finish. If you want a more bespoke finish like matte or maybe no laminate at all, a printing company can help you out as every sticker is made from scratch, leaving plenty of room for customization.
3. How to choose a printing company
The simpler your design, the better it will print at home. All you need for that is your design, the right material, a printer and a pair of scissors. But if you think that a sticker printing company might be a good option for you, there are a few things you can look out for before placing your order.
Have a look at their website and see if they offer material samples. This is a great way to get hands-on with the materials on offer and see them first hand. Such samples are usually very cheap and are refunded once you place a bigger order.
Before you do that, make sure your sticker company of choice works with digital design proofs. This means they will send you a digital representation of your final sticker before sending your design to print. This is a great way for you to make sure you will be happy with the result. Should you not be 100% confident, most companies will make changes for free until you are happy to go to print.
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Which option are you going to go for? Printing your custom stickers at home printing or going with a professional printing company? Let us know in the comments below. Also, if you have any questions or tried out both ways before and want to share your experience, share it in the comment section as well.
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